- This event has passed.
How to build a premium brand
April 19, 2012 @ 6:00 am - 8:00 pm| Free
Learn the basic building blocks of premium brand development in this entertaining and libation-inspired talk.
Most early stage companies believe that building a brand is a luxury which they can not afford. But in reality, building a brand is an obligation that you can’t afford not to do.
Jordan Goldenberg co-founded an ad agency, and helped build it to the point where it was acquired by former IKEA President Steen Kanter’s consulting firm, Kanter International. Along the ride he has worked brand magic for Everlast Worldwide, Daffy’s, World Wrestling Entertainment, Performance Bicycle and many more. Today, in addition to leading the creative charge at Finch Brands, he has also partnered with two Philadelphia based start ups to get them on the map, Yorn and Lithe Method. Entrepreneur, Creative, Branding Authority.
6pm: Philly brews and networking.
6:30pm: The talk starts.
7:15ish: Q&A, talking, boozin’, wraps up around 8.