February 2012 - Venturef0rth

Leet

Why Venturef0rth and not Ventureforth?

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So why is it Venturef0rth with a zero and not Ventureforth? or Venture Forth? Two reasons. Mainly, it’s our tip of the hat to the hacker ethic that we believe is core to a successful tech startup (an attitude recently popularized in Mark Zuckerberg’s open letter on the “Hacker Way” in Facebook’s S-1 filing and has gone a long way to reclaiming the proper use of the word hacker).   As many of you no doubt recognize, substituting a zero for an “o” is just about the simplest form of “Leetspeak” an alternative alphabet with roots in the hacking and online gaming communities….

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